Post by account_disabled on Feb 20, 2024 0:06:26 GMT -5
The issue of structured data is actually among the tasks that experts on the technical SEO side should definitely plan for. It may not be correct to state that a full optimization is made without structured data. In this article, I wanted to talk about structural data that both site owners and many people dealing with the SEO side of sites ignore or do not realize their mistakes. If you haven't read it yet, you can probably also review my article about structured data types that your competitors are not using . Of course, if you are not using structured data, I recommend that you start using it immediately after reading this article. Without further ado, let's get back to the topics frequently seen in structured data 1.
Cautions in Structured Data If you noticed, my subheading is "warnings", I will Greece Phone Number mention the errors later in the article. In fact, these are schema codes that we can say are valid whether there are warnings or not. When these are missing, your pages will not be visible as rich snippets in the SERP. You just don't provide some features and you may not be able to offer a fully compatible schema structure to Google. You can review the “Enhancements” section in Search Console in this context. Here are the warnings for structured data types such as product, video or FAQ that you use on your site: Schema warnings may continue to remain in these types. For example, when using the “MedicalBusiness” schema, you may not specify a value such as “priceRange”, which is quite normal.
When we examine another case, we can conclude from the table below that the reviews cannot appear in the SERP because the "review" section is not marked, or that the highest price of the product cannot be seen by users before they enter the site because "HighPrice" is not specified: You can fill out the Warnings section as much as possible and make plans to perfect the schema structure. 2. Structured Data Errors When errors occur, your structured data may not appear as rich snippets in search results. In such a case, both your optimization will be incomplete and CTR may not reach the levels you want. You can look at the “error” sections of the relevant schema type in Search Console to examine your errors (if any).
Cautions in Structured Data If you noticed, my subheading is "warnings", I will Greece Phone Number mention the errors later in the article. In fact, these are schema codes that we can say are valid whether there are warnings or not. When these are missing, your pages will not be visible as rich snippets in the SERP. You just don't provide some features and you may not be able to offer a fully compatible schema structure to Google. You can review the “Enhancements” section in Search Console in this context. Here are the warnings for structured data types such as product, video or FAQ that you use on your site: Schema warnings may continue to remain in these types. For example, when using the “MedicalBusiness” schema, you may not specify a value such as “priceRange”, which is quite normal.
When we examine another case, we can conclude from the table below that the reviews cannot appear in the SERP because the "review" section is not marked, or that the highest price of the product cannot be seen by users before they enter the site because "HighPrice" is not specified: You can fill out the Warnings section as much as possible and make plans to perfect the schema structure. 2. Structured Data Errors When errors occur, your structured data may not appear as rich snippets in search results. In such a case, both your optimization will be incomplete and CTR may not reach the levels you want. You can look at the “error” sections of the relevant schema type in Search Console to examine your errors (if any).